Dr Alan Collins

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FOOD BUSINESS & DEVELOPMENT

FOOD BUSINESS & DEVELOPMENT
University College Cork
Cork
Ireland

+353-21-490-3000 a.collins@ucc.ie

Biography

BA (Economics Sociology) 1986 National University of Ireland, Cork

MA (Economics) 1988 National University of Ireland, Cork

PhD (Marketing) 2001 University of Stirling

About

Research Interests

My main area of interest lies in the food retailing, its supply chain, consumer and shopper behaviour.

I consider myself an interdisciplinary researcher drawing on my background in sociology, economics and marketing with a passion for food retailing formed over many years working in Cork's English Market, Tesco UK, and with extensive collaboration with Musgrave and Supervalu retailers throughout the country both as an educator and store of the year adjudicator.

To date, much of my research interests and publications occupied the field of marketing channels and in particular how evolving retail strategies have impacted on the indigenous supplier base and channel relationships particularly in light of the emergence of the retailer as the brand. This work has been published in a variety of ABS 3 publications including Supply Chain Management: an International Journal, the Journal of Marketing Management and the European Journal of Marketing.

More recently, I have turned my research focus to consumer and shopper behaviour with a particular emphasis on search related activities. These have included price and promotional search, recently published in the Journal of Marketing Management and the emergence of a new consumer heuristic in the form of a Store Brandscape to be published shortly in the European Journal of Marketing. On-going projects in this space include a Teagasc funded doctoral researcher working on the use of mobile optical technologies (e.g. smartphones) in food related search.

While much of my published research adopts a positivist approach, more recent research with collaborators has extended to integrate a more nuanced and interpretivist perspective on the phenomena under investigation. The focus of this work has been on food consumption and health related behaviours and displays the influence of consumer culture theory. This work has been published in the Sociology of Health and Illness, and Consumption, Markets and Culture.

Research Projects

Teagasc "Salmonella in Pork: Risks of Transmission" (Teagasc) €25,400.00 (01-OCT-05 / 30-SEP-07)
Sustainability and Consumer's use of mobile Optical Recognition systems in Food Engagement and Search. (Teagasc) €66,000.00 (01-JUN-14 / 31-MAY-17)

Journal Activities

Referee, Journal Of Retailing (01-JAN-03 -)
Referee, European Journal Of Marketing (03-DEC-03 - 03-DEC-14)
Referee, Supply Chain Management (01-JAN-00 -)
Referee, The International Review Of Retail, Distribution And Consumer Research (01-JAN-00 -)
Referee, Agribusiness An International Journal (01-JAN-06 - 01-JAN-06)
Referee, International Journal Of Retail And Distribution Management (01-JAN-00 -)

Other Activities

External Examiner BSC Food Marketing and Business Economics, University of Reading 2009-2013External advisor for Masters of Science in Advanced Food Marketing at the University of NewcastleExternal Examiner Open University BSc(Hons) Supply Management 2010-2012External Examiner Bachelor of Science (Hons) Logistics and Supply Chain Management at the Dublin Institute of Technology 2008-2011External Examiner for BSc in Food Management and Marketing. University of Ulster. 2014-2016

Committees

Member, Academic Council (Commerce Faculty Representative) (2008 / 2012)
, Irish National Student Survey (2012 /)
Chair, Chair of Commerce Faculty Postgraduate Applications Sub Commitee (2006 / 2008)
Chair, Student Module Implementation Group (2011 / 2013)
Member, Bachelor of Commerce Board of Studies (2002 / 2014)
Member, Student Needs and Academic Development Committee (2008 / 2011)
Chair, Credit Accumulation Subgroup (SNAD) (2008 / 2011)
University Promotion and Establishment, Lecturer Promotion and Establishment Board (2012 /)
, External Examiners Committee (2011 /)

Education

University College Cork , BA - ECONOMICS - UCC, Economics and Sociology (1986)
University College Cork , MA, Economics (1988)
University of Stirling , UK , PHD, Marketing (2000)

Employment

Senior Lecturer, UCC Food Business & Development (01-JAN-93 /)
Buyer, Tesco Plc (01-JAN-92 / 01-JAN-93)
Marketing Service Executive, Tesco Plc (01-JAN-89 / 01-JAN-92)

Teaching Interests

Academic Programme Coordinator MBS Food Marketing
For programme details and links to the application process please contact me directly or go to
http://www.ucc.ie/en/ck502/

Professional Achievements

Honours and Awards

: President's Award for Excellence in Teaching (2004)

Publications

Peer Reviewed Journals

Year	Publication
2017	Healthy eating habit: A role for goals, identity, and self-control? McCarthy, Mary B.,Collins, Alan M.,Flaherty, Sarah Jane,McCarthy, Sinead N (2017) Healthy eating habit: A role for goals, identity, and self-control?. : Psychology & Marketing [Details]
2017	Can existing mobile apps support healthier food purchasing behaviour? Content analysis of nutrition content, behaviour change theory and user quality integration Flaherty, Sarah-Jane; McCarthy, Mary; Collins, Alan; McAuliffe, Fionnuala (2017) Can existing mobile apps support healthier food purchasing behaviour? Content analysis of nutrition content, behaviour change theory and user quality integration. : Public Health Nutrition [Details]
2017	Mavens’ price and non-price on-pack extrinsic cue search behaviours: Implications for store brands Collins Alan M.,George Richard G (2017) Mavens’ price and non-price on-pack extrinsic cue search behaviours: Implications for store brands. : International Journal of Retail & Distribution Management [Details]
2015	From store brands to store brandscapes: The emergence of a time and money saving heuristic Collins, A., Cronin, J., Burt, S., and George, R (2015) From store brands to store brandscapes: The emergence of a time and money saving heuristic. : European Journal of Marketing [Details]
2014	Money, Mavens, Time and Price Search: Modelling the Joint Creation of Utilitarian and Hedonic Value in Grocery Shopping Collins, A. Kavanagh, E, Cronin J & R. George (2014) Money, Mavens, Time and Price Search: Modelling the Joint Creation of Utilitarian and Hedonic Value in Grocery Shopping. : Journal of Marketing Management [Details]
2014	Covert Distinction: how hipsters practice food-based resistance strategies in the production of identity Cronin, J., McCarthy, M., and Collins, A (2014) Covert Distinction: how hipsters practice food-based resistance strategies in the production of identity. : Consumption, Markets and Culture [Details]
2014	Creeping edgework: carnivalesque consumption and the social experience of health risk Cronin, J., McCarthy, M. and Collins, A (2014) Creeping edgework: carnivalesque consumption and the social experience of health risk. : Sociology of health & illness [Details]
2012	Store Deal Prone Shoppers : Motivators and Implications for the Supply Chain in a Distressed Market Collins, A. Kavanagh, E. and George, R (2012) Store Deal Prone Shoppers : Motivators and Implications for the Supply Chain in a Distressed Market. : The International Review of Retail, Distribution and Consumer Research [Details]
2011	How Brand Communities Emerge: The Beamish Conversion Experience O'Sullivan, S., Richardson, B., Collins, A (2011) How Brand Communities Emerge: The Beamish Conversion Experience. : Journal of Marketing Management [Details]
2011	Below Cost Legislation: Lessons from the Republic of Ireland Collins, A. Burt,S.L (2011) Below Cost Legislation: Lessons from the Republic of Ireland. : The International Review of Retail, Distribution and Consumer Research [Details]
2007	Retail Control of Manufacturers' Product-Related Activities Evidence from the Irish Food Manufacturing Sector Collins,A (2007) Retail Control of Manufacturers' Product-Related Activities Evidence from the Irish Food Manufacturing Sector. : Journal of Food Products Marketing [Details]
2006	Private brand, governance and relational exchange within retailer manufacturer relationships: Evidence from Irish food manufacturers supplying the Irish and British grocery markets Collins, A. Burt S.L (2006) Private brand, governance and relational exchange within retailer manufacturer relationships: Evidence from Irish food manufacturers supplying the Irish and British grocery markets. : Agribusiness an International Journal [Details]
2006	Optimising the Service Mix for Irish Hoteliers: The Challenge for Small Food Suppliers O'Connell, S. Henchion, M. and Collins, A (2006) Optimising the Service Mix for Irish Hoteliers: The Challenge for Small Food Suppliers. : International Journal of Contemporary Hospitality Management [Details]
2005	Top Shelf Foods and Drinks (TSFDs): Females Adolescents' Eating Motives, Constraints and Behaviours During the School Day Collins, A. and McCarthy, M (2005) Top Shelf Foods and Drinks (TSFDs): Females Adolescents' Eating Motives, Constraints and Behaviours During the School Day. : Food Economics [Details]
2005	The Small Food Manufacturing Sector in the Irish Grocery Market:: Ensuring Survival by Closing the Supplier-Customer Requirements Gap Cantillon, P., O'Reilly, P. and Collins, A (2005) The Small Food Manufacturing Sector in the Irish Grocery Market:: Ensuring Survival by Closing the Supplier-Customer Requirements Gap. : Journal of Food Products Marketing [Details]
2003	Market Sanctions, Power and Monitoring within Retailer-Manufacturer Relationships: The Case of Retail Brand Suppliers Collins A, and Burt, S.L (2003) Market Sanctions, Power and Monitoring within Retailer-Manufacturer Relationships: The Case of Retail Brand Suppliers. : European Journal of Marketing [Details]
2002	Threats to brand integrity in the hospitality sector: Evidence from a tourist brand Mangan E. and Collins A (2002) Threats to brand integrity in the hospitality sector: Evidence from a tourist brand. : Intl. Jnl. Contemporary Hospitality Management [Details]
2002	The determinants of retailers’ margin related bargaining power: Evidence from the Irish food manufacturers Collins, A (2002) The determinants of retailers’ margin related bargaining power: Evidence from the Irish food manufacturers. : International Journal of Retail & Distribution Mgt [Details]
2001	Logistics customer service: performance of Irish food exporters Collins A, Henchion, M and P. O'Reilly (2001) Logistics customer service: performance of Irish food exporters. : International Journal of Retail & Distribution Management [Details]
2001	Below-cost legislation and retail conduct: evidence from the Republic of Ireland Collins, A., Burt, S. and K. Oustapassidis (2001) Below-cost legislation and retail conduct: evidence from the Republic of Ireland. : British Food Journal [Details]
1999	Dependence in manufacturer-retailer relationships; the potential implications of retail internationalisation for indigenous food manufacturers Collins, A., Burt, S.L (1999) Dependence in manufacturer-retailer relationships; the potential implications of retail internationalisation for indigenous food manufacturers. : Journal of Marketing Management [Details]
1999	Efficient Replenishment: The Impact of Coupled Consolidation Collins, A., Henchion, M., and O'Reilly, P (1999) Efficient Replenishment: The Impact of Coupled Consolidation. : Supply Chain Management [Details]
1997	The UK Grocery Supply Chain Collins, A (1997) The UK Grocery Supply Chain. : Journal of Food Products Marketing [Details]

Other Journals

Year	Publication
2001	An Investigation into service Quality Variation within a Tourist Brand: The Case of the Shamrock Mangan, E. and Collins, A (2001) An Investigation into service Quality Variation within a Tourist Brand: The Case of the Shamrock. : Agribusiness Discussion Paper [Details]
1998	Collins, A. (1998): The Irish Food Manufacturing Sector: Current Customer Portfolios in the Irish and UK Grocery Markets Collins, A (1998) Collins, A. (1998): The Irish Food Manufacturing Sector: Current Customer Portfolios in the Irish and UK Grocery Markets. : Agribusiness Discussion Paper [Details]
1997	Below Cost Legislation and retail Performance Collins A. and Oustapassidis K (1997) Below Cost Legislation and retail Performance. : Agribusiness Discussion Paper [Details]
1997	Evolving Channels: Changing Retailer-Manufacturer Relationships [B3808] Collins, Alan (1997) Evolving Channels: Changing Retailer-Manufacturer Relationships [B3808]. : Structural Change In The European Food Industries, Disc [Details]
1995	A Study of Dairy Policy Alternatives Keane, M., and Collins, A (1995) A Study of Dairy Policy Alternatives. : Agribusiness Discussion Paper [Details]

Book Chapters

Year	Publication
2008	L'interdiction de la vente à perte et sa suppression.L'expérience irlandaise Collins, A (2008) L'interdiction de la vente à perte et sa suppression.L'expérience irlandaise. : Colla, E : Vuibert [Details]
2008	Food choice in Ireland: The potential influences on food consumption during teenage years McCarthy, M & Collins, A (2008) Food choice in Ireland: The potential influences on food consumption during teenage years. : : Nova Science Publishers, Inc [Details]

Published Reports

Year	Publication
2001	Irish retail grocery buyers: evaluation of products and suppliers Cantillon,P. O'Reilly, P. and Collins, A (2001) Irish retail grocery buyers: evaluation of products and suppliers. : Technical Publication [Details]
2000	Developments in Food Retailing Collins, A (2000) Developments in Food Retailing. [Details]
1999	Trends in Food Retailing Collins, A (1999) Trends in Food Retailing. [Details]
1999	Increasing the logistics efficiency of Irish food exports Henchion, M., O'Reilly, P. and A. Collins (1999) Increasing the logistics efficiency of Irish food exports. [Details]
1999	Trends in Food Distribution Collins, A (1999) Trends in Food Distribution. [Details]

Conference Publications

Year	Publication
2016	Sustainability and Consumer’s Use of Mobile Optical Recognition Systems in Food Engagement and Search: The Emergence of a Conceptual Framework Collins, Alan; Forde, Elaine; Henchion, Maeve; Kelleher, Carol (2016) Sustainability and Consumer’s Use of Mobile Optical Recognition Systems in Food Engagement and Search: The Emergence of a Conceptual Framework. [Details]
2015	Price Search, Caculative Trust and Store Loyalty in the Grocery Market Collins, A., Kavanagh, E. and George, R (2015) Price Search, Caculative Trust and Store Loyalty in the Grocery Market. [Details]
2014	Own Brands Saving Time and Money Collins, A., Cronin, J., Burt, S., and R. George (2014) Own Brands Saving Time and Money. [Details]
2013	An Investigation of the Relationship between Price Search and Store Brand Proneness . In: Mollá A., Frasquet M., University of Valencia. Valencia Spain. July 3-4 (22 pages)ISBN 978-84-695-8171- eds Collins, A. Burt,S., Cronin, J. & R. George (2013) An Investigation of the Relationship between Price Search and Store Brand Proneness . In: Mollá A., Frasquet M., University of Valencia. Valencia Spain. July 3-4 (22 pages)ISBN 978-84-695-8171- eds. [Details]
2002	The organisation of retailer-manufacturer relationships Collins, A (2002) The organisation of retailer-manufacturer relationships. [Details]
2000	Determinants of retailers' product monitoring activities within private label trading relationships Collins, A;Burt, S (2000) Determinants of retailers' product monitoring activities within private label trading relationships. [Details]
2011	Modelling Store Deal Proneness: An Economic Perspective Collins, A. Kavanagh, E. and George, R (2011) Modelling Store Deal Proneness: An Economic Perspective. [Details]
2009	Below Cost Legislation ? Did it matter and would it really matter today? Collins, A (2009) Below Cost Legislation ? Did it matter and would it really matter today?. [Details]
2005	Top Shelf Foods and Drinks (TSFDs): Females Adolescents' Eating Motives, Constraints and Behaviours During the School Day Collins A. and McCarthy M (2005) Top Shelf Foods and Drinks (TSFDs): Females Adolescents' Eating Motives, Constraints and Behaviours During the School Day. [Details]
2004	Buying Processes in a Dynamic Sector: A Case Study of Food Purchasing in the Hotel Sector in Ireland . In: Trienekens, J.H. and Omta, P.J.P eds O'Connell S., Henchion M. and Colllins A (2004) Buying Processes in a Dynamic Sector: A Case Study of Food Purchasing in the Hotel Sector in Ireland . In: Trienekens, J.H. and Omta, P.J.P eds. [Details]
2004	Retail power and manufacturers' core competencies in production. Retailing and Producer-Retailer Relationships in the Food Chain Collins, A (2004) Retail power and manufacturers' core competencies in production. Retailing and Producer-Retailer Relationships in the Food Chain. [Details]
2003	The determinants of retailers' power over manufacturers' product-related activities. Food Quality Products in the Advent of the 21st Century: Production, Demand and Public Policy Collins, A (2003) The determinants of retailers' power over manufacturers' product-related activities. Food Quality Products in the Advent of the 21st Century: Production, Demand and Public Policy. [Details]
2002	The organisation of retailer-manufacturer relationships . In: Trienekens, J.H. and Omta, P.J.P eds Collins, A (2002) The organisation of retailer-manufacturer relationships . In: Trienekens, J.H. and Omta, P.J.P eds. [Details]
2002	The organisation of retailer-manufacturer relationships . In: Trienekens, J.H. and Omta, P.J.P eds Collins, A (2002) The organisation of retailer-manufacturer relationships . In: Trienekens, J.H. and Omta, P.J.P eds. [Details]
2000	The determinants of retailers' product monitoring activities within private label trading relationships . In: Trienekens, J.H. and Zuurbier, P.J.P eds Collins, A. and Burt, S.L (2000) The determinants of retailers' product monitoring activities within private label trading relationships . In: Trienekens, J.H. and Zuurbier, P.J.P eds. [Details]
1998	The Hidden Costs of Efficient Replenishment Collins, A., Henchion, M. and O'Reilly, P (1998) The Hidden Costs of Efficient Replenishment. [Details]

Conference Contributions

Year	Publication
2007	L'interdiction de la vente a perte et sa suppression. L'experience Irlandaise. [Oral Presentation] Collins, A (2007) L'interdiction de la vente a perte et sa suppression. L'experience Irlandaise. [Oral Presentation]. [Details]
2007	Winning Stores and Market Success. [Oral Presentation] Collins, A (2007) Winning Stores and Market Success. [Oral Presentation]. [Details]
2006	Channel Blurring and Innovation: the Impact on Pharmacies. [Oral Presentation] Collins, A (2006) Channel Blurring and Innovation: the Impact on Pharmacies. [Oral Presentation]. [Details]
2005	Winning Stores and Market Challenges. [Oral Presentation] Collins, A (2005) Winning Stores and Market Challenges. [Oral Presentation]. [Details]
2005	Teenagers' Eating Motives and the consumption of Top Shelf Foods. [Invited Seminars/Guest Lectures] Collins, A (2005) Teenagers' Eating Motives and the consumption of Top Shelf Foods. [Invited Seminars/Guest Lectures]. [Details]
1995	. [N/A] Keane, Michael; Collins, Alan (1995) . [N/A]. [Details]
2014	Time, Money and the Product Selection Decision . [Peer Reviewed Abstract] Collins, A., Cronin, J., Burt, S., and George, R (2014) Time, Money and the Product Selection Decision . [Peer Reviewed Abstract]. [Details]
2012	Price Search in the Grocery Market. [Oral Presentation] Collins, A., Kavanagh, E., Cronin, J., and R. George (2012) Price Search in the Grocery Market. [Oral Presentation]. [Details]

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