The MSc in Food Business and Innovation is a dynamic, hands-on, practical Programme with an internship, created for ambitious students from across all disciplines that seek to advance their business skills and prepare for a future-proof career with leading roles in food, innovation, management, marketing, new product development, sustainability and start-ups (and in many more areas!). This Programme has a very high employability rate and versatile career options after graduation. Through innovative teaching techniques, students enrolled in the MSc in Food Business and Innovation develop and practice a wide array of highly sought-after transferable skills including sustainability-driven innovative design thinking, entrepreneurship, problem-solving, consumer and market research, digital marketing, business plan and brand development, analytics, retail and supply chain management, and effective business communication.
You can now watch back the 2023 MSc Food Business & Innovation programme webinar here:
Here are 5 reasons why you should study the programme.
1. Outstanding Programme that is Future Proofed for Global Business and Societal Challenges
The MSc in Food Business and Innovation (MSc FBI) is a dynamic, hands-on, practical Programme with an internship, created for ambitious students from across all disciplines that seek to advance their business skills and prepare for a future-proof career with leading roles in food, innovation, management, marketing, new product development, sustainability and start-ups (and in many more areas!). This Programme has a very high employability rate and versatile career options after graduation. Through innovative teaching techniques, students enrolled in the MSc FBI develop and practice a wide array of highly sought-after transferable skills including sustainability-driven innovative design thinking, entrepreneurship, problem-solving, consumer and market research, digital marketing, business plan and brand development, analytics, retail and supply chain management, and effective business communication. The MSc FBI has a unique combination of modules that have been carefully designed and combined based on student and industry feedback. This has resulted in a Programme that aligns with current and future market needs and expectations and helps students achieve their career goals in a supportive learning environment.
2. Innovation and Entrepreneurship is the Way Forward
The MSc in Food Business and Innovation exposes students to the world of food innovation and entrepreneurship by providing graduates with the expertise to respond to the needs of consumers and make a meaningful contribution to the development of a more market-oriented food industry. Our students take on the role of entrepreneurs and through a set of different frameworks, design thinking methods and creative thinking skills, develop a product, service or an app that addresses real societal challenges and has the potential for a positive global impact. This Programme develops the students’ problem-solving skills which are much sought after by employers and helps develop their creative and innovative skills, coupled with the development of an entrepreneurial mindset.
3. Unique Combination of Programme Content and Exciting Modules
The balance of modules on this Programme reflects the global nature of the food industry. Students will expand their knowledge of food, the food consumer, innovation in food and the decision-making processes in companies that develop, brand, distribute, and market food products. The practical application of learning in this Programme will equip students with analytical, communication, business and presentation skills, which are all required and highly valued by the industry. The hard and soft business skills learned on this Programme are highly transferable, so our graduates pursue employment opportunities in both the food sector (e.g. leading global multinational corporations, food retail and distribution sectors, SMEs, start-ups and government and non-government food agencies, organisations and institutions, food quality and R&D companies) and non-food sector (e.g. finance and banking sectors, pharmacy, technology and communications, market research firms and higher education). In order to reflect key business requirements and the global nature of the food industry, the MSc FBI includes exciting modules that explore international food branding and digital media marketing, sustainable food systems and food supply chain management and integrity. The Programme also offers students a contemporary view of food supply chains and the environment in which they operate, with a focus on strategy, innovation and contemporary consumer behaviour. This allows students to expand their knowledge of food, the consumer, the decision-making processes employed by companies, and branding and distribution, in addition to key sustainability metrics and strategies.
4. Apply Your Learning with Industry Internships
Following extensive consultations with current students, graduates, staff, employers and a wide variety of stakeholders, we developed the MSc in Food Business and Innovation to respond to the needs of industry. Our graduates are equipped with the expert skills to analyse the key issues impacting on ever-evolving global food chains and changing consumer demands, enabling students to pursue a career in strategic management. Students also gain valuable insights and experience while on internship in the food industry and allied industries and agencies, affording them the opportunity to apply the theoretical skills they developed through lectures in the real world. We have dedicated resources and supports to assist students in gaining exciting and rewarding internships, both national and international, best suited to their skills and future ambitions. These internships are focussed on problem solving within a real-life industry or agency setting to provide invaluable skills for students in their future careers or graduate programmes. We have an extensive network of food industry and agency contacts, and we work with the student to identify a suitable internship that is both challenging and rewarding and builds on the skills learned in the classroom.
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5. Exciting International Learning Environment
Through practical application, this Programme equips graduates with analytical, communication, business and presentation skills, which are required and highly valued by industry. Students learn in an international environment facilitated through innovative teaching methods, including real live business case studies, boot camps, pitching sessions and group strategic projects in innovation and international brand management and digital media marketing. Faculty are all research active and experts in their areas with extensive industry engagement which provides an invaluable future proofed focus to the Programme. Students will have the opportunity to join a Programme that nurtures and encourages internationalisation of the curriculum and embraces a wide variety of student experiences from around the world, which is critical for learning about and leading in global businesses. The international aspect of the MSc FBI brings to our students much more diversity, creativity, confidence and a better understanding of multiple facets of successful businesses in modern society.
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Do you want to study to join national and global food businesses and develop an exciting career in food marketing, sustainable innovation, entrepreneurship, consumer behaviour, supply chain and more? Read about the application process for the MSc in Food Business and Innovation here.
Contact us, we are happy to help:
Prof. Joe Bogue: [email protected]
Dr Lana Repar: [email protected]
Mr Ronan O’Farrell: [email protected]