As part of the All Island Innovation Programme, the Department of Management and Marketing, UCC are delighted to announce the next innovation seminar in the 2016/2017 series of international innovation thought leaders. The speaker will be Prof. James Cunningham, Professor of Strategic Management at Newcastle Business School, UK. Additional information on Master Classes and registration: http://uccinnovationeventfeb2017.eventzilla.net
This workshop will focus on how to use and exploit strategy and innovation in your business to capture effectively collaborative open innovation opportunities in order to sustain adn grow your business. The workshop will provide businesses with a practice based framework to identify key strategic and innovation challenges facing their business and outline some implementation strategies that are essential in growing and sustaining a business as well as some appraoches to effectively exploit collaborative open and distruptive innovation opportunities.